|05 January 2017|
Maybe you thought AI was something just for the movies, but think again as we move into 2017 and beyond because AI is making a definite impact in a number of industries and in particular with eCommerce.
|18 February 2013|
Web videos can get across a message faster.
Most people talk at a rate of 150 words per minute, and if you asked a group of people if they’d rather read a 750 word article or watch a short video, many would prefer the video. Studies have proven this point. In fact, a recent survey suggested that people were 85% more likely to absorb a message that you are trying to get across if you are using a web video rather than text.
|29 November 2012|
Video and social media are going to play an increased and more important role in good customer/employee engagement. Although it’s not the same as a true face to face encounter, it’s pretty close and does provide more impact than the written word alone. One client said they had found video to be a really powerful tool when gathering customer comments, just seeing and hearing the customer talk about why they had been disappointed with a service and perhaps even left a company was so much more memorable and thought provoking than just the bare statistics.