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03 May 2017 What is that 'P' on the TV screen for?
The ‘P’ logo was introduced with the change in law in 2011 but surprisingly few people know what it actually stands for.
If a UK programme contains product placement the ‘P’ symbol is used to warn viewers that an advertiser has paid a broadcaster to include its product.
The ‘P’ logo was introduced with the change in law in 2011 but surprisingly few people know what it actually stands for.
If a UK programme contains product placement the ‘P’ symbol is used to warn viewers that an advertiser has paid a broadcaster to include its product.
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