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23 March 2016 Video Transcription Improves Search Engine Ranking
In a short space of time you can see a dramatic impact on video SEO by adding in transcriptions to the video marketing mix. Here are some hints and tips as to how and why it works.
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10 December 2014 Subtitling Moves Forward at IBC
One of the more curious footnotes from this year’s IBC is that the subtitling business is going through very interesting times at the moment. I used to do subtitling with BBC CEEFAX using a manual controller to line up the in vision timecode and then type in subtitles to fit – very manual, but effective nonetheless. These days, times they are a-changing!
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10 March 2014 You Tube's "About" Section gets you found
Make sure the first 45 characters of your About section on You Tube is keyword rich and has your key messages.
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03 December 2013 TOP VIDEO SEO TRENDS
One of the interesting points we’ve found is that people are posting videos to blogs more now, and finding a good response as a result. The content is usually informational rather than direct sales, but it is a strong brand awareness tool and builds positive reputation on line.
Things like this video we recently made about how to upload videos to You Tube are very popular: http://www.youtube.com/watch?v=R8-8zJ7DC7Y&feature=c4-overview&list=UUgyDGz1IFijVHw64SNXuDtQ
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